Justin Kaswan Portfolio

THE CHALLENGE

Citi’s Progress Makers initiative supported organizations working to make cities and communities better. The challenge was turning that broad corporate-purpose story into something simple and human.

THE SOLUTION

I created a film around three things every city depends on: air, water, and light.

Beginning with these basic elements, the story expands to the people and organizations working behind the scenes to make cities healthier, stronger, and more sustainable, bringing Citi’s Progress Makers platform to life.